Aren't you sick and tired of the solar business hamster wheel?

Had enough?

Over it?

Fed up?

Ask Yourself

  • Are you sick and tired of being a decent solar business yet being undercut by cheap and nasty sharks, shonks and cowboys?
  • Do you waste money on buying leads that don’t convert often enough, or that you don’t have time to get back to?
  • Do you get undercut by other “race to the bottom” companies that drive your margins down or that you lose sales to? 
  • Do you get royally frustrated wasting hours of time or money trying to be all things in your business and learn new skills that you’ll never be able to master like IT or marketing?
  • And that just takes you further away from what you’re good at and should be focusing on and you feel like you’re spinning your wheels?

Instead, would you like to:

  • Create raving fan customers that don’t cancel and are retained all the way to installation
  • Move away from paid lead generation and towards referral based sales via your biggest fans
  • Revive dead leads and utilise your existing database of old customers
  • Build your brand by encouraging customer feedback, enhanced ratings and reviews
  • Create organic influencers by leveraging customers #1 psychological motivator
  • Compete with businesses 10 times their size to nurture, retain and win more customers?

Which business do you want to be?

So, let’s get started!

Click on the link below to contact us today and take your business to the next level.




Our Services

Sunfluence makes your life easy whilst getting you sales and raving customers

Sunfluence improves your sales and helps you charge a higher price than your competition.

We do this by: 

  • Providing your website visitors via a compelling free eBook in exchange for their contact information. Those visitors automatically receive email follow-ups that warm them up to doing business with you.
  • Implementing an email autopilot system that:
    • Targets your long-old customers for upgrades, referrals, ratings, and reviews.
    • Targets your long-dead prospects for new sales.
    • As a trusted independent expert, automatically educates your prospects on what to look for in a solar company.
    • Keeps your customers excited between sale and installation, so they don’t back out.
    • As you complete installations, we automatically request feedback, ratings, reviews and referrals, providing valuable customer service along the way.

About Sunfluence

Sunfluence was founded by solar industry veterans Warwick Johnston, Russell French and Donovan Craig. Together we bring 38 years of combined experience in the solar market. Our primary purpose is to deliver global environmental benefit by enabling outstanding solar businesses to thrive.

We’re independent and solar industry experts.

  • Russell French is a veteran of the Australian solar industry of 17 years and an innovative business leader. He’s worked in leadership positions at Enphase, Sungrow, SunEmpire, Smart Energy Group, the City of Melbourne, and Red Energy.
  • Warwick Johnston has worked in solar since 2005, and founded SunWiz in 2009. He’s provided services to thousands of solar businesses, and held leadership positions within the CEC, Solar Victoria, SEIA, and a former incarnation of the SEC.
  • Donovan Craig is the managing director of Snapfrozen, a web software and systems and infrastructure company, specialising in online systems for the solar industry. As well as building software for Azure Wireless, Australian Associated Press, he’s developed PVsell and SolarPlus software, plus has built software solutions for dozens of solar businesses. 

Together we formed Sunfluence to help small to medium solar companies compete with businesses 10 times their size by nurturing, winning and retaining more customers.